BRAND & BUSINESS STRATEGIST
New brands. Re-brands. Strategic next steps.
THE SPACES I WORK IN
CPG · F&B · Tech · Wellness
Trades · Hospitality · Personal Branding
CAPABILITIES
Branding & High Level Strategy
Brand Creation
I take your idea from concept to full identity. With your input, I'll develop the name, the look, and the foundation your brand needs to launch with clarity and confidence.
Rebranding
Whether your brand needs a refresh or a full reinvention, I guide you through the transformation, clarifying what stays, what evolves, and what will truly elevate your next chapter.
Brand Strategy
I'll help you get crystal clear on what your brand stands for; shaping your positioning, your message, and the unique edge that sets you apart for the long run.
Business Strategy
Together, we'll refine how your business works from the inside out. This includes clarifying your model, mapping your next steps, and building a roadmap that supports real, sustainable growth.
Messaging Development
Marketing & Messaging
I'll translate who you are into clear, confident language and visuals that connect. The outcome; your audience immediately understands your value and feels drawn in.
Website Structure & Flow
I help you shape the bones of your website; mapping out pages, user paths, and layout direction so your online presence feels natural, intuitive, and unmistakably “you.”
Collaborative Creative Execution
Creative Collaboration
Have a team in place? I integrate effortlessly—turning your ideas into a clear creative brief, aligning everyone on the vision, and steering the work so your brand shows up exactly how you want it to.
Pitch & Investor Decks
I turn your vision, numbers, and narrative into a sharp, compelling story—crafted to educate, persuade, and make the right people say “yes.”
Merch & Product Design
From initial concept to polished design, I help you create branded merchandise or product identities that feel intentional, elevated, and genuinely worth keeping.
Operational & Launch Support
Project & Launch Management
From concept through execution—coordinating all moving parts so launches land smoothly.
Event Support
Planning, layout and appearance of events for a cohesive brand experience.